Clinicraft vs Fresha: which is better for aesthetic clinics?

Fresha is a booking platform built around a marketplace, used by hairdressers, spas and salons as well as aesthetic clinics. Clinicraft takes a different approach, built specifically around the workflow of aesthetic treatments, combining bookings, deposits, consent forms and clinical records in one system.

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Clinicraft dashboard showing today's bookings, deposit and consent status, and the weekly calendar

Bookings list showing client, treatment, deposit, and consent status

A patient's branded consent form, ready to complete and sign online

A locked, signed consent record with full questionnaire answers and audit details

A signed clinical note with injection sites, product batch, and aftercare details

Two different starting points

Fresha is built as a marketplace, and its own cost stack reflects that: a per-seat subscription, a marketplace new-client fee of around 20% on top, and card processing, with patients able to discover and book through Fresha’s own app as well as your page. Clinicraft works the opposite way (a single flat monthly fee covering up to 300 bookings a month, no marketplace listing, and no discovery mechanism other than your own branded page). The only cost that moves with your team size is £4.99/month per added staff member. Nothing else does.

Built around the treatment, not just the appointment

Aesthetic treatments aren’t just calendar events. On Clinicraft, the booking, the deposit, the signed consent form and the clinical note all sit against the same treatment record, and if a patient reports a concern afterwards, it’s tracked through a New → Acknowledged → Resolved workflow, not left as a message to check later. That’s the difference between generic appointment software and a system actually built around what happens in an aesthetic treatment room.

What matters	Clinicraft	Fresha
Designed specifically for aesthetics	Built around aesthetic clinic workflows	General beauty & wellness platform
Online booking	Fully branded, no competitor listings or marketplace fees	Own profile, website and the Fresha marketplace
Automatic deposits & no-show protection
Digital consent forms	Treatment-specific forms	Custom client forms that can be linked to services
Clinical treatment notes	Structured around the treatment (injection sites, before/after photos, digitally signed)	Client profiles, notes, history and forms
Complications workflow	Tracked New → Acknowledged → Resolved	A concern can be flagged to staff as an alert, not tracked as a workflow
Marketplace discovery	Patients book through your own page	Fresha Marketplace
Pricing model	£29.99/month per business, flat, nothing else to add	Per-seat subscription (~£14.95/mo solo) + ~20% new-client marketplace fee + card processing
Additional staff	£4.99/month per additional staff member	£9.95/month per bookable team member (Team plan), on top of the base subscription

Checked against Fresha’s actual product, not assumed. Pricing and plans change regularly, so those are worth confirming directly with Fresha.

When Clinicraft makes more sense

You’re an independent aesthetic practitioner or small clinic.
You want a booking system built specifically around aesthetic treatments.
You want deposits, consent and clinical notes connected to the same treatment record.
You don’t need a third-party marketplace to bring you patients.
You prefer a flat, predictable monthly cost.

When Fresha might make more sense

You want marketplace discovery alongside your own bookings.
You operate across broader beauty or wellness services, not just aesthetics.
You already run other beauty/wellness services on Fresha and want one system for everything.
You’re comfortable with a subscription-plus-commission-plus-processing pricing model.

Ready for a booking system built around aesthetic treatments?

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See the full pricing breakdown →

£29.99/ month

per business

£29.99/month flat, plus £4.99/month per additional staff member. That's it
No commission on bookings or deposits (300 bookings a month included)
14-day free trial, no card required

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FAQs

Is Clinicraft cheaper than Fresha?

For most independent practitioners and small teams, yes. Fresha charges a per-seat subscription (roughly £14.95/month solo, £9.95/month per additional team member) on top of a marketplace new-client fee of around 20% and card processing. All three scale with your business. Clinicraft is a flat £29.99/month plus £4.99/month per additional staff member, with nothing else to add and no cost that moves with how profitable you get, covering up to 300 bookings a month.

Does Fresha have consent forms and clinical notes?

Fresha has client forms as part of its broader beauty and wellness focus, but not structured, per-treatment clinical documentation (just basic client notes), and a reported concern is handled as a staff alert rather than a tracked workflow. Clinicraft ties a signed consent form and a structured clinical note (injection sites, photos, digital signature) to every treatment, plus a New → Acknowledged → Resolved complications workflow.

Can I switch from Fresha to Clinicraft without losing my data?

Yes, send an export of your existing patient and booking data and we'll import it into Clinicraft for you, free of charge.

Does Clinicraft charge commission on bookings?

No, Clinicraft's only charge is the flat monthly subscription. There's no per-booking or marketplace commission.

Does Clinicraft list my clinic on a public marketplace?

No, patients book through your own branded page only. There's no marketplace discovery feature.

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